Blackberry Playbook marketing goes in full speed. This time it was featured in Black Eyed Peas The Time (Dirty Bit) MTV. You can see Playbook tablet starting from 2:10 moment of the video inside this post.
Using the augmented reality characters, apparently RIM wanted to show hi-tech and innovative features of Playbook with the addition of cool and entertaining Black Eyed Peas music to reach younger generation because RIM is at most known by their product line targeted to business people.
The video on Youtube has been already watched more than 14 million times. So, the fun and entertaining gadget image has been delivered successfully.